Google+ provides users with an experience that is similar to that of Facebook (a news “Stream” based on status updates and shared content, recommended friends, etc.), with some unique features for organization and interaction. Your connections on Google+ are organized by “Circles”— where users can share content with specific groups,...
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LinkedIn is the most “professional” of the top social networks, and is most popular with business-to-business users and those looking for jobs. Individual users’ profiles are tantamount to an online resume (complete with recommendations and endorsements) and, like Facebook; connections between users must be confirmed by both parties. Businesses and organizations...
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Unlike other photo sharing sites, Pinterest emphasizes the discovery and curation of other people’s content, not just storing your own. This is part three of five in our series about how to get started on social media. Pinterest allows you to use visual assets like photos, videos, or infographics...
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Twitter is one of the largest and most active social networks, with over 140 million active users sending more than 340 million tweets per day. Twitter is a real-time information network that empowers its users to share and discover interesting content through status updates (or “tweets”). In this second...
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The buzz around social media marketing has been growing to a near crescendo. People are blogging, connecting with friends on Facebook, posting updates to Twitter, pinning pictures on Pinterest, and getting LinkedIn. Businesses have been getting in on the action as well—building lively social communities and discovering a...
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